Our Advantage

The Cell Again franchise system offers you an innovative business model in an expanding market, complimented by a growing brand.

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The Market

phones_150It’s no surprise that cell phones are big business. 9 out of 10 adults own at least one cell phone, and according to national averages, most will buy a new one within a year. The market is growing even larger as cell phones become more central to people’s lives: not just calls, but organizers, browsers, apps, and portable computers.

Cell Again is different than most cell phone retailers. We buy, repair, and sell new and used phones. By selling the most recent phones, we serve the same market as most cell phone retailer, but we also buy or repair old phones from customers, which we can then resell to other customers at a generous markup.

Our Business Model

case_150Traditional cell phone retailers mark down phones so they can make money off activations or contracts. We don’t. Instead, we repair, buy, or sell new and used phones. When we sell a phone, we keep the money. No contract commissions from major carriers that take 90 days to pay. No canceled contracts eating profits. Cell Again is the easiest place to sell a used phone and pick up a discounted new one without a contract.

The Brand

sign_150Cell Again is a trusted brand that inspires independent customer loyalty. We’ve invested heavily in our brand. The name, signs, and local marketing plans have been carefully crafted to make sure that your local kiosk is THE place to repair, unlock, buy, or sell phones.


The Cell Again systems and support have been designed to help anyone, regardless of cell phone experience, get a Cell Again location up and running quickly–and on its way to profitability.

  1. Phone Estimation System

    Knowing the right purchase price for a used phone, and what it should re-sell for, is the most critical information to your success. That’s why Cell Again created the Phone Estimation System: helping anyone know what used phones are worth and the optimal sell price, all based on condition and your business’ needs.

  2. EMT Difference

    Cell Again offers customers the Electronic and Mobile Technicians: letting people keep the phones and iPods they love, unlock the phones they want, and provide you with more business.

  3. Buying Power

    When a new phone comes out franchise owners cannot solely rely on buying used phones to keep their inventory supplied. Cell Again leverages its relationships and the buying power of the franchise system to purchase large numbers of phones from wholesalers at a discount, and passes the savings to each cell phone franchise owner.

  4. Site Location

    We know the best demographics for your cell phone franchise locations. We can help find the right mall and help get a good leasing deal. We’ll assist you in getting the best lease deal possible.

  5. Continued Support

    Cell Again uses groundbreaking technology to help support its franchisees. Every franchise owner has access to the Cell Again Intranet where they can talk to other franchise owners, discuss issues in the franchisee forum, take online training, download important documents and execute their local marketing plans. That’s why even if you’re a cell phone novice, Cell Again can be the right choice for you.